Current plan structure
Grow is positioned as the core build-and-test tier, with AI page creation, unlimited pages and traffic, basic A/B testing, conversion goals, analytics, and form integrations. Optimize adds heatmaps and visitor-intelligence features. Scale adds more advanced automated optimization and higher visitor-intelligence allowances.
How to choose a plan
Choose based on the job you need the platform to perform, not only the monthly price. If you mainly need to launch pages and run straightforward tests, the entry plan may be enough. If you want behavioral insight such as click, scroll, or attention heatmaps, the middle tier becomes more relevant. Teams that want always-on optimization should evaluate the top tier carefully.
Ready to evaluate Leadpages?
See the current Leadpages offer and plan details directly from the merchant before you decide.
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What pricing alone does not tell you
The cheapest plan is not always the lowest-cost workflow if you later need separate heatmap, testing, analytics, or hosting tools. Conversely, paying for advanced CRO features you will not use is wasted budget. Map your campaign workflow first, then compare the total tool stack.
Before you subscribe
Check the live pricing page for current billing terms, included features, trial details, integrations, and any plan-specific limits. Pricing and feature packaging are volatile commercial facts, so LeadCraft dates its checks rather than treating them as permanent.